Sales Tips Posts

Five Sales Email Templates to Get You Started – and How to Use Them Effectively

Pipedrive sales email templates

Whether you’re prospecting for warm leads, following up with a previous phone conversation, or even providing documentation on your product’s specifications, you’re going to have to send an email eventually. In fact, it’s likely you’ll have to send dozens of emails every day. This means you’ll have to use a lot of the same text from one message to another, but you would still need to change a few words here and there to demonstrate your relationship with the customer. (more…)

Why (and How) Sales and Customer Service Teams Should Be Aligned

Pipedrive and Helpscout Sales and Customer Service Teams Should Be Aligned.

Let’s talk about something important. Sales and customer service teams are often at odds. And when they are it’s your customer — and ultimately your company — who suffers.

You want sales to trust support and support to trust sales. For that to happen, both teams need to agree that their end goal is the same: a positive customer experience. When sales and customer service teams have a productive, collaborative partnership, they can make exponential gains toward that ultimate shared goal.

Alignment between sales and customer service begins with a fresh perspective on how each team contributes to the customer acquisition and development process, and with developing a process for working with customers across teams. (more…)

How to Define Your Ideal Prospect

How to Find Your Ideal Prospect

A healthy pipeline helps you meet sales targets. So, will getting an insane number of customers into your pipeline result in success for your team?

Yes and no. Sales teams need healthy pipelines to achieve growth. But chasing anything that moves and cramming everyone into your sales pipeline won’t make it healthy. A large number of prospects who don’t fit your ideal customer profile will jam your pipeline and prevent your team from reaching peak performance. (more…)

How to Use Your Sales Process as a Pipeline to Success

Selling skills will help you close deals. A selling process will help you consistently do it.  

A lot has been said about the advantage of skills over process, but a sales professional will never succeed wielding only one.

It’s easy to see why. While sweet-talking your way into people’s wallets might have worked in the past, the selling landscape has shifted so dramatically that skills such as personal charm and pitching prowess make up only a small section of today’s road map to sales success. (more…)

Using the Customer Journey to Help You Achieve Sales Success

Every business can benefit from reaching a bigger audience of potential customers. But how do you make that a reality for your business and sales team? The key is in using smart, automated campaigns throughout a customer’s buying journey. Automated, event-driven campaigns that recognize the stage your leads are in give better results than run of the mill “one message to everyone” campaigns. It is definitely worth it, so where do we start? Well, the customer journey provides a guideline for plotting a successful email marketing automation roll-out. (more…)